“You are a jewel and one of the most honest and good people in this world …. I can’t put in writing the gratitude and respect I have for you.”
Robert Workman - CEO & Founder of Barebones
BAREBONES
Soft Goods Designer & Category Manager
2023 - 2025 (at Barebones since 2016)
Direct full product lifecycle management for Barebones’ soft goods category, orchestrating all aspects from initial concept through successful market launch and performance analysis.
Oversee design and development of the top-selling soft goods products, driving significant brand and financial growth.
Implement detailed project management systems for diverse teams spanning internal departments, international manufacturing partners, and creative contractors.
Execute comprehensive marketing campaigns from concept to completion, including creative direction, storyboarding, and styling for professional photoshoots.
Budget management of the soft goods category including budget allocation, advertising expenditure, ad spend, and contractors.
Creative Director (Art Director / Designer)
2016 - 2023
Led comprehensive visual strategy for the brand, playing a pivotal role in its transformation and market positioning through deliberate creative evolution and design leadership.
Unified visual identity across all channels froms D2C, B2C, and international distributors in a small but rapidly growing brand.
Nurtured an internal design team of 5 talented designers and countless outside contractors to assure campaign success and cohesion.
Created and enforced Barebones’ visual identity across product design, packaging, social media, and marketing materials.
Founding member of the “Party Committee” developed to bring culture, activities, and everyday fun to the office resulting in little, to no turnover year after year.
SUNDANCE FILM FESTIVAL
Lead Seasonal Designer
2015 - 2016
Served as a key graphic designer for the prestigious Sundance Film Festival 2016, creating essential visual communications under intense deadline pressure while maintaining brand integrity and supporting the Festival’s successful execution.
Managed design production for “Artist at the Table,” the Festival’s premier fundraising event, coordinating multiple deliverables within strict timelines to ensure flawless execution.
Thrived in the high-pressure environment of the Sundance Film Festival, delivering diverse design assets from digital media to printed collateral and large-format environmental graphics
Balanced creative innovation with meticulous adherence to established brand guidelines, maintaining organizational consistency across Festival and Institute identities.
OREGON STATE UNIVERSITY
Graphic Designer
2013 - 2015
Served as in-house graphic designer for OSU’s Student Health Services, creating impactful visual communications that effectively translated sensitive health information into accessible, engaging materials for the campus community while maintaining institutional standards.
Developed sensitive health communication materials addressing sexual, mental, and physical wellness topics, translating complex messages into accessible and relatable visual content for the university community.
Managed vendor relationships with commercial printers, implementing quality control processes to ensure all deliverables met Oregon State University’s exacting standards.